Art Direction
Design
Motion
Featured Works
Art Direction
DEI Initiative
(National Association of REALTORS®, 2021)
Working with the Creative Director, I created the concept for this initiative. Six signs debuted at the 2021 Annual Conference & Expo in San Diego, with around 9,000 attendees. Read More
Animation
Realtor Store
(National Association of REALTORS®, 2021)
I created this animation in Adobe AfterEffects with oversight from the team’s Motion Design Expert. This campaign had a pre-established look & feel. Read More
Print Design
Conference Registration Mailer
(National Association of REALTORS®, 2021)
Drawing on an established look & feel, I designed this circular mailer for the 2021 Annual Conference & Expo. In two weeks, it achieved $12,000 in registration and 98 unique views on the QR codes combined. Read More
Illustration
Inequality Beyond Income Publication
(InterAmerican Development Bank, 2020)
This is spec work for a research publication by IDB. Read More
Concept & Presentation
Seminar on Legal Education
(National Association of REALTORS®, 2021)
I created the look & feel for an event for NAR’s legal team. This presentation template is one of the assets branded for this event. Read More
Other Works
Logo Animation
Target logo spec work; made on Callipeg software
Stickers
Available at my Etsy shop
Animated Sign
Made via Adobe AfterEffects with pre-established look & feel for the National Association of REALTORS®
Infographic
Created for print and web for the National Association of REALTORS®.
Website + More
Student project team leader for Activating History for Justice at Duke University. Created website, made infographics, scripted and shot video, collected archival data, wrote op, and edited proposal.
Animation
Digital holiday card for 2021, made on Callipeg software. Original art.
Event Name Badge
Designed for print with pre-established look & feel for the National Association of REALTORS®
Animated Magazine Ad
Made via Adobe AfterEffects with pre-established look & feel
Event Agenda
Designed for print with pre-established look & feel, for the National Association of REALTORS®
Mixtape Cover
Concept to creation. Listen on Spotify
Logo Design & Animation
Concept to creation for Funaro Investments, via Adobe AfterEffects
Postcard
Designed for print with pre-established look & feel by LINK Strategic Partners
Shirt Illustration
Concept to creation. Printed by LA Tee-Shirt in Arlington, VA
Wall Banner
Concept collaboration. Designed for print for the National Association of REALTORS®
Frame-by-Frame Animation
Concept to creation. Made with Adobe AfterEffects
Album Cover
Concept to creation. Listen on Spotify
Logo Design
Spec work for company, renamed Stratford Blake
Book Cover Illustration
Spec work for this book
Social Media Cover
Concept to creation for the National Association of REALTORS®
Video Title Slide & Site Banner
Concept to creation for this Youtuber
Illustration
Personal project. Made with Adobe Illustrator
helenyudesigns@gmail.com
(845) 420-9907
PO Box 7133
Arlington, VA 22207